Which of the following is a tip to improve the Apply Step?

Using the word 'Recommend' effectively is a crucial strategy during the Apply Step because it conveys confidence and certainty in what you are proposing. This terminology encourages engagement and reassures the applicant that you are providing a thoughtful and considered option.

When 'Recommend' is used in a persuasive context, it implies that the recommendation was made after careful analysis and consideration of the applicant's needs and situation. This elevates the level of trust between you and the applicant, making them more likely to consider your proposal seriously.

In contrast, overwhelming someone with information creates confusion rather than clarity, presenting only the downsides is discouraging, and focusing solely on your needs disregards the applicant's priorities. Thus, 'Recommend' serves as a more effective tool for encouraging positive outcomes in the Apply Step.