What is one effective way recruiters can improve their positioning?

Writing articles for publications is an effective way for recruiters to improve their positioning because it establishes them as thought leaders in their field. By sharing valuable insights, trends, and expertise through written content, recruiters can enhance their credibility and visibility within the industry. This not only attracts potential candidates but also builds trust and authority with their audience. Engaging in this manner allows recruiters to connect with leads on a deeper level, presenting them as knowledgeable professionals rather than just someone who is filling positions.

The other options do not promote a positive outcome for recruiters. Ignoring feedback from leads can alienate potential candidates and hinder relationships, focusing solely on online leads may overlook valuable opportunities in person or through other channels, and reducing communication with current leads can result in lost connections and missed chances for recruitment. Engaging through writing, however, actively contributes to building a strong professional presence and fosters ongoing engagement with leads.